SBLAW is honored to act as the intellectual property representative for VITACO Import-Export Co., Ltd., assisting in the successful registration and protection of the industrial design for its fish sauce product label.
Filed under application No. 3-2023-02525 with the Intellectual Property Office of Vietnam on October 26, 2023, the design was officially granted Industrial Design Patent No. 40015 on February 6, 2025.
In today’s dynamic market, where countless fish sauce products compete with diverse packaging and label designs, winning over consumers goes beyond product quality. First impressions now matter more than ever — and they often start with the product’s appearance, especially its design and labeling.
A well-designed, distinctive, and refined packaging not only helps a product stand out on store shelves but also leaves a lasting impression in the minds of consumers. It plays a vital role in brand positioning and contributes significantly to building a sustainable competitive edge. Therefore, securing industrial design protection has become a strategic step for businesses wishing to safeguard their brand identity and product distinctiveness.
Recognizing the importance of this, VITACO entrusted SBLAW as its legal partner to provide consultation and carry out the procedures for registering the industrial design of its fish sauce product label.
From the initial steps of conducting design searches and assessing registrability to preparing the application and obtaining the official Certificate of Industrial Design Registration from the Intellectual Property Office of Vietnam, SBLAW’s team of attorneys implemented a well-structured, professional, and time-efficient process that ensured full compliance with all legal requirements.
Thanks to its practical experience and proactive strategic approach, SBLAW successfully assisted VITACO in completing the entire registration procedure smoothly and effectively.
With over a decade of experience in the field of intellectual property, SBLAW proudly stands as a trusted legal partner for numerous Vietnamese businesses in their journey to protect brand identity and market presence.
If your business is seeking solutions for protecting product designs or trademarks in Vietnam or international markets, don’t hesitate to contact SBLAW for expert advice and the most comprehensive and effective legal solutions.
